Social Media 101: How to Raise your Company’s Voice

May 13, 2014

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Janssen Labs

Tuesday 5.13.14 12:00PM-2:00PM

Location: LabCentral Lobby

RSVP after requesting LabCentral code for free entry from Krista

It’s no secret that social networking has changed how we communicate, build relationships, and influence one another. Social platforms have made a big impact on how we do business, and attract investors, media, partners, patients and physicians in less than 140 characters. This workshop will explore what kinds of social media programs and tools should be used by entrepreneurs today and how business networking will change as companies fully embrace this new communications paradigm. Presentation from Barbara Lavery, President of Zoomedia.

  • Learn how Facebook can engage retail investors
  • See case studies on how the life science community is using Twitter and how business networking is happening on LinkedIn
  • Explore and discuss what the ultimate life science social network should do for partnering and business development